One Brand. One Story. One Mission.
This guide provides tools and information about the Southern Wesleyan University brand. Here you'll find brand standards, resources, and guidelines to tie your story into the SWU story. These standards help to preserve a unified visual identity and to strengthen the brand of the university. With the consistent application of these standards, we can better tell our story.
These standards are for use as a reference guide in developing marketing and communication materials. While most major applications are addressed, it is not possible to anticipate every design situation that may arise. When you have any questions, please contact the Office of Marketing and Communications.
